It seems just about every major subscription based MMORPG that has been released over the last 3-4 years has either gone the road of free-to-play or has announced they will soon. Then there’s Warhammer Online, who’s sticking stubbornly to the subscription based business model regardless of how well it’s actually working for them.
Even though Warhammer Online had a stellar launch, it has since faded from the fore-front of gamers minds and has been struggling over the last year or two. Checking the Warhammer Online forums, it seems they are down to just 9 servers world-wide, which gives us some indication of just how far the WAR population has dropped.
So what gives? Why hasn’t Mythic made the switch or at least announce plans to go free-to-play yet? I’ve wanted to get back into Warhammer Online a few times over the last year to check out new content, but haven’t because quite frankly I don’t want to pay for a time card. Paying a monthly subscription is fine if I actually planned to dedicate myself to the game again, but to just check out a new patch or update, it’s not worth the effort.
I’m sure Mythic has had some serious discussions about going F2P internally, but it’s just surprising they still have’t announced anything while the rest of the industry has been making the transition. Wake up and just go Free2Play already Mythic, I want to try out some of your new content :)