Activision Blizzard released its fourth quarter earnings report today, and while it was another record breaking quarter for the gaming company, it also revealed the latest World of Warcraft subscription numbers. As of 12/31/11, World of Warcraft has 10.2 million subscribers, down 100k since their last report on Nov 8th.
That puts their grand total for 2011 at 1.8 million lost subscribers.
Q1 2011 – 600,000 subscribers lost
Q2 2011 – 300,000 subscribers lost
Q3 2011 – 800,000 subscribers lost
Q4 2011 – 100,000 subscribers lost
While another reported loss is obviously not good, it does seem that WoW is starting to plateau as a 100k loss is a far cry from the 800k loss in the third quarter. This suggests that WoW does have more staying power than has been predicted around the blog-o-sphere.