
Crisp, the foremost expert on behavioral analysis technology for online communities, today announced NetModerator for MMOs. NetModerator promises to finally put an end to cheaters, spammers, farmers, botters, powerleveling and griefing. Quite a list.
NetModerator will allow MMO companies to use real-time profiling to identify and deal with these naughty activities.
Crisp’s new control system gives moderators real-time management control of online interactions by reading, analyzing, reporting and intervening on abusive in-game activities and communications. Installations of the system are customized to analyze the specific activities each customer wishes to monitor. These include any or all of the MMO modules developed by Crisp as well as behaviors specific to a particular game.
This level of automation reduces the need for live moderation/customer service for low-level issues by up to 80 percent. The resources formerly dedicated to those activities can be directed to high instances that need high level human decisions.
“Gold farmers, cheaters and griefers are huge threats to the long-term success of any MMO. Yet, the industry has had to adopt a passive model — waiting for players to report the problems after their experience has been ruined,” said Adam Hildreth, CEO of Crisp. “NetModerator for MMOs gives companies a weapon that lets them actively detect and deal with problems before most players even have a chance to notice.”
Quite a lofty goal if you ask me, but definitely a welcomed one. My question would be what is the percentage of false positives? I mean we all farm a little, powerlevel from time to time and if we get mad we might say some inappropriate things in chat. I would be interested to see how this works while people are actually playing.
To find out more about NetModerator, check out the Crisp website here.
I don’t think the things it’s refering to are quantifiable – they come down to detecting what’s someones motive, essentially. Unless you have some psychics in a tank, ala Minority Report, no, they can’t handle this. Heck, even when a normal moderator handles something one on one, they think they know someones motives when they have no idea.
Wow this looks shady to me. Not so much NetModerator, but any company who needs it, is doing something wrong.
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Kill stealing? Greifing? Camping? How do you define these things so that you don’t get a ton of false positives? Never mind the fact that if these things are unintentionally possible, then you suck at creating MMO’s.
I was using Evony for a few months now and they closed my account due to cheating. A real crock because I have 1 city and no bots so their so called claim is not true. And to add insult to injury, when I contacted them they never responded. Typical.
Well I gave on on the game and know at least 10 other players that have left do to the lack of customer service. They will slowly lose market share as they have no idea how to deal with customers.